Tuesday, February 28, 2012

Project 2: Furniture Store Identity [Initial designs]

I'm really excited about my final logo design and the beginnings of my designs. I by no means think that they are where they need to be, but I'm feeling great about the start I have. 

Moving forward after discussing with Professor Fender, I want to integrate some great ideas that he suggested. I came up with a "flap" for the promotional mailer that folded up into the logo. He suggested to incorporate that into all of the designs. This will help the pieces look less "corporate". I want it to be a little hipper than it currently is. 

Below are my initial ideas:






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